Parodise-opoloy
Paradise-Opoly is a board game born out of the Camp Fires that took place in northern California as a philanthropic way of giving back to the town of Paradise that all but vanished the midst of this catastrophe. Trajectory was brought on to help complete creative assets within the game itself, as well as help propel awareness in order to secure the donations needed to complete and produce this product. 100% of the profits from Paradise-Opoly will go toward rebuilding the town of Paradise.
product design | Marketing | Creative Consultant
Ascending into paradise
The client, having been born and raised in Paradise, had a deep love for his hometown. To celebrate this, we assembled a storybook that provided insights and information on the town's landmarks and historic happenings relative to moments featured in the game.
Draw one
Another set of assets needed were the Draw Cards that are used in game-play. Trajectory was tasked with creating the design language for two types of card sets. The first (on the left) were dubbed the "Gold Rush" cards that harken back to a point in history where Paradise played a pivotal role in the discovery and mining of gold within the region.
"Roll of the Dise" is the second set of Draw Cards included in the game. These cards are equivalent to "Chance" cards (from Monopoly) that represent the bustling rich history of the town during the height of the gold rush in the 1800's.
Follow the rules
Additionally, we were tasked with preparing a clean and concise instruction booklet that made the game easy to learn and play, while at the same time providing an elevated quality execution that players would want to keep and reference back to.
